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| 4. Web development |
Web development involves many stages, wherein different professionals play their role for nurturing the client's concept, which later on assumes a dynamic presence on the web. Our development process is outlined in following steps: |
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| Planning |
This process involves the role of the Accounting team, Web Architects and Web Analysts. They define the objectives of the project after reviewing the client's existing web operations. The consent of the client is seeked during this entire stage to discuss the business objectives, the perceived problems and the future measure of success. On the basis of this a fixed price proposal, defining the scope of the web site is issued to the client. When the client approves this proposal, the project then proceeds into the designing and production process. |
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| Conceptualization |
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Architecture |
I t involves a detailed site map defining the overall structural hierarchy of content, navigation & naming of major sections, which is done by the Project Manager. |
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Interface Design |
It involves the teamwork of the Project Manager, Creative Director and Web Designer. After the client chooses a particular site from a variety of site cross sections offered by the web Designer, site design specifications for building the sites are laid. Then the Creative Director establishes the framework for the site, creates templates and guidelines for the standard HTML pages and graphics. |
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| Content Development |
In order to convey the message and the aim of the web site to have a impact on the users, the site has to be furnished with adequate literature, this is where content development comes in the process. The Project Manager (content population) procures the content required for the web design from within the client's organization and also from the client. This content is later organized accordingly by the Web Author thereby populating the site. |
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| Functionality Design |
The Project Manager designs and develops screens that depict the functionality of the site, while the Technical Manager ensures the technical quality of these screens. Once the client approval is received for the same, the technical team play a vital role of developing a system, that instigates the functionality and interactivity of the Web site also ensuring that the deliverable is within the project time-scales in-line with the client's expectations. |
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| Quality Test and Launch |
When the web site is complete the Site Testers carry out the Quality Assurance process. Once the testing process is done, the client's approval is sought to place the site on the Internet. Thereafter, the Technical Manager handles all technical aspects like domain name registration, server setup and bandwidth issues. The web site then becomes available in web space and search engines and directories are notified of its existence. |
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| Review and Maintenance |
After the launching of the web site, various strategies to gain further business advantage are discussed by the Account Management, Project Manager, Web Analyst and the Client. This team also provides adequate maintenance to the web site, by periodically considering the site traffic, site usage insight and thereby suggesting improvements thus identifying further enhancements. |
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